JM Design Studio P Ltd is one of the unique organisations that provide consulting, customised software solutions, Zoho consultation and implementation and management services under one umbrella. JMDS was founded with the mission to become the businesses' technology partner to success. With continuous technological advancements and changing times, businesses have an opportunity to adopt more robust systems that increase efficiencies with minimum resources. Sharp insight into the accelerating digitisation and technology motivates JM Design Studio to help people align their technology with business goals. From the outset, JMDS had the opportunity to work with esteemed companies like Emami Ltd, Samsung, HCL, mama earth, Compass, Trishasmi Creations, Paccous Logistics and more. Working with 51+ happy clients, consult them with brand building, growth strategy, and solving numerous IT-related issues give JMDS a unique edge of innovative perspective.
Le Solitairian is a real estate and construction company that offers premium residence in premium and exclusive locations. The company has started with the vision to change the quality standard by developing the best infrastructure at an affordable price. They are into luxury & premium residence to commercial buildings and facilities. They’re capturing the market with their unique sense of design and flawless construction. Le Solitairian is driven by a passion for providing the class residence with class ambience at class locations. John Abraham was the brand ambassador of one of Le Solitairian’s projects embraced the rich life at Solitairian city and made everyone fall in love with Solitairian City.
Problem Identification & Investigation
The whole solution process depends on the problem; the best and suitable solution only could be suggested if the problem is accurately recognised. For the same, we went through the following processes:
Discussion with stakeholders
Discussing with stakeholders helps to understand their vision, operation, plan and processes to get to the core of the problem and provide the solution accordingly. It is important to delineate the organisation’s vision to identify the processes and operations that would help achieve the business goals.
A better business process leads to business success and achieving business goals smoothly. A keen understanding of the business processes helps keep solutions aligned with the industry and provide customised services to get aligned with their targets and vision.
Understanding the SOPs of Le Solitairian helped us avoid any inconsistencies in its protocols while providing the services. SOPs are the pilgrim of the smooth system and operation and reduce the probability of human errors.
Current Software Solutions
Understanding existing software solutions helped evolve the existing ones and find the ones that needed replacement to resolve the underlying problems. It helped us identify which new software we could install to enhance business processes and increase efficiency.
Understanding the target market is beneficial, considering future growth and providing the market-oriented solution to get customers. Knowing the target customers helps target marketing and is the best and affordable solution to achieving target sales in time.
The budget discussion gives a range of budget to provide the best available solution in the given range and lessen the probability of further disputes.
Requirement gathering leads the process to provide a suitable and correct solution. To align with the client’s need and meet their expectations to make them satisfied with the end-result, understanding their requirements precisely is the most important part. We met the expectations of Le Solitairian because we listened to them and their precise requirements.
After all the long conversations and a detailed understanding of the current processes successfully, the pain point of Le Solitairian was concluded as their brand was not making noise in the market; thus, they were not getting enough customers. Le Solitairian needed a better brand identity for creating brand awareness and increased sales.
Solution provided by the company
After all the discussion, the JMDS team researched to understand the industry and its competitor business as well as their target market. We proposed the best possible solution based on the client’s requirements and budgets for final approval after thorough research:
- Consultation for Marketing and Brand Awareness
- Brand Identity
- Pallet Selection
- Fonts -Design
- Look and Feel
- Walkthrough Renders of Upcoming Project
- Augmented Reality for Upcoming Project
- Making Teaser and Trailers for their upcoming properties
- Once the proposed solutions approved, the following steps were taken to provide the tailormade client-oriented solution:
- Provided Consultation on how to create the brand image in the market and awareness among people, how to get attention in the crowd and what would be the best way to make some sound in the industry.
- Our design team work on a tight schedule and finalised the design theme, colour pallets, fonts, look of teaser and teasers for their upcoming properties, design of the advertisement.
- We did 3D rendering for their upcoming projects and created the model through a computer program.
- We used the augmented reality to create an interactive experience and real-world feel.
- We hired John Abraham to feature him in the teaser and teaser of their upcoming properties of the project and launched on digital media.
JMDS provided consultation for their brand, considering future growth. Our graphic designer finalised the design theme, colour and fonts for the teasers. JMDS has taken care of every minor element that impacts the brand identity and recognition. We created the teasers featuring John Abraham made them stand out in the market, ultimately leading to higher reach and good sales. Le Solitairian started getting attention, and the audience gets aware of the brand. Project delivered as per the proposed timeline. We’re glad that Le Solitairian is pleased and satisfied with the services provided by JMDS.